What are NFLAH Campaigns?

What are ‘Huddle for Health’ Campaigns?

NFL Alumni Health Huddle for Health campaigns are collaborative initiatives with partner organizations that harness the credibility and influence of former professional football players and other team members to make a lasting impact on communities through various public health, wellness, and educational initiatives. Huddle for Health campaigns are strategically designed to integrate former players as health ambassadors into existing externally run initiatives to enhance the reach and effectiveness of key health messages. By leveraging the recognizable and trusted voices of NFL alumni, these campaigns can substantially ignite project enthusiasm, increase public attention and viewership, promote media coverage, and amplify overall impact. Alumni health ambassadors participate in various capacities, from hosting webinars and sharing content via social media to publicly presenting at events and supplying media interviews.

NFL Alumni Health Ambassador Foundations:

What Impact Can NFL Alumni Health Ambassadors Have on Campaigns?

The world is changing. Studies show that 37% of people now trust influencers more than their doctors and up to 40% of Gen Zers prefer TikTok for health searches over Google. With an estimated 84% of TikTok videos on health topics containing misleading information and nearly 18% of the U.S. population now turning to social media influencers for their medical information, there has never been a more critical time to ensure influencer messages come from credible, validated sources.

Respected, educated NFL figures fill a crucial gap in disseminating accurate, life-changing information that reach the public with a new level of engagement. Unlike the countless influencers without medical qualifications, NFL Alumni have real-world experience in health, fitness, and discipline, making them relatable yet authoritative. NFLAH additionally partners with leading medical experts to ensure public information delivered by athletes is evidence-based and credible. The addition of NFLAH Ambassadors into public health campaigns is a proven way to boost campaign visibility, ensure credible messaging and build trust with audiences who view them as engaging, relatable public figures.

 

Health Campaign Examples

  • 3.4 trillion potential impressions
  • 20 million potential impressions
  • 720 syndicated radio interviews
  • 47 million listeners